Apple announces its big annual conference, where it could reveal its AI strategy

Apple
on
Tuesday

announced
that
its
annual
developers
conference,
WWDC,
will
take
place
June
10
through
June
14.

The
conference
will
be
livestreamed
on
Apple’s
website,
although
the
company
is
inviting
some
software
makers
to
its
campus
on
the
first
day
to “celebrate
in
person,”
Apple
said.

At
this
year’s
conference,
Apple
could
reveal
its
long-awaited
artificial
intelligence
strategy
and
consumer
features.

In
February,
Cook
said
Apple
was “investing
significantly”
in
AI
and
teased
an
AI-related
announcement “later
this
year”
that
many
analysts
believe
will
come
at
the
Worldwide
Developers
Conference.

Apple
typically
reveals
the
latest
versions
of
its
iPhone,
iPad,
Mac
and
Apple
TV
software
at
WWDC
via
a “keynote”
video
on
the
first
day,
led
by
CEO
Tim
Cook
and
other
Apple
staff,
which
is
also
streamed
on
YouTube.
At
some
past
conferences,
the
company
has
also
revealed
new
professional-oriented
hardware,
such
as
Mac
laptops.

At
this
year’s
conference,
Apple
also
plans
to
reveal
the
first
major
software
update
to
the
Vision
Pro,
the
virtual
reality
headset
it
launched
earlier
this
year.